Loma Violet Shampoo 12 oz

LOMA Violet Shampoo 12 oz is a highly pigmented blue-violet toning shampoo formulated for blonde, highlighted, gray, silver, and white hair. Its direct-dye pigments help neutralize unwanted yellow and brassy tones while providing a gentle, sulfate-free cleanse. AloeMoist Complex, Lavender Extract, Creatine, and Organic Aloe Vera help keep hair soft, manageable, and healthy-looking while toning.

What It Does

LOMA Violet Shampoo cleanses while depositing blue-violet pigments that help counteract warm yellow and brassy tones. It helps maintain cooler, brighter-looking blonde, highlighted, gray, and silver hair between salon services while supporting softness and resilience in lightened or fragile hair.

Key Benefits

• Helps neutralize yellow and brassy tones
• Ideal for blonde, highlighted, gray, silver, and white hair
• Highly pigmented blue-violet toning formula
• Helps maintain cooler, brighter-looking hair color
• Gently cleanses without stripping the hair
• Contains pure direct-dye pigments
• Powered by AloeMoist Complex
• Contains Lavender Extract
• Contains strengthening Creatine
• Features Organic Aloe Vera
• Contains Quinoa Protein
• Helps hair feel soft, smooth, and manageable
• Sulfate-free
• Gluten-, soy-, and paraben-free
• Professional 12 oz / 355 mL size

How to Use

Wet hair thoroughly and apply the desired amount, focusing especially on areas where brassiness is most visible. Lather and leave on for approximately 2–5 minutes, depending on the desired toning intensity. Rinse thoroughly and follow with LOMA Violet Conditioner for maximum toning and conditioning.

Keywords

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